This is the most popular payment offered by most of the affiliate programs. Under this program, the affiliate marketers earn commissions from the merchant each time they will send a client to the merchant website, and that client makes an actual purchase. Various affiliate programs offer a specific percentage of the sale as commission while others will pay you a fixed rate for every sale.
Pay-Per-Click is also considered as widespread and common affiliate agreement. Under this agreement, the affiliate marketers will get fixed rates depending on the number of clients who click on the links placed on the affiliate website that leads to the merchant website. Here a purchase is not necessary to earn commissions, all that has to be done is that the client clicks the link and stays at least thirty seconds on the merchant website. Regardless of what the visitor does on the merchant site, this will not affect the commission.
Forms of new media have also diversified how companies, brands, and ad networks serve ads to visitors. For instance, YouTube allows video-makers to embed advertisements through Google's affiliate network.[22][23] New developments have made it more difficult for unscrupulous affiliates to make money. Emerging black sheep are detected and made known to the affiliate marketing community with much greater speed and efficiency.[citation needed]
Another great thing about Amazon affiliate program is that you will have a choice of promoting products that interest you. You can promote the products by writing reviews or articles about the products. The earning potential in Amazon affiliate program is unlimited. Unlike other companies where you will earn by promoting a single product, Amazon offers you with a unique link that earns you a commission each time a customer purchases any product from the site.
ClickBank allows you to join for free, and the approval process is virtually automatic, so it’s a great choice for people entering the affiliated game for the first time. ClickBank has a ton of information, including FAQs, walk-throughs, and videos available, so the barrier to entry is quite low. There’s also a (paid) program called ClickBank University with courses and assistance from experienced marketers.

Die Provision wird pro Kontaktaufnahme durch den Kunden gezahlt, beispielsweise bei Anforderung von Werbematerial durch den Kunden. Pay per Lead eignet sich insbesondere für die Online-Vermarktung beratungsintensiver Güter. Produkte, die sich inhaltlich komplex darstellen, werden von Kunden nur selten ohne eingehende Beratung über das Internet bestellt, weshalb eine „Pay per Sale“-Vergütung auszuschließen ist, da die Zuordnung eines offline bestellten Gutes zum jeweiligen Vermittler nicht möglich ist. Der Vorteil des „Pay per Lead“ gegenüber dem „Pay per Click“ besteht jedoch in der aktionsgebundenen Entlohnung des Vertriebspartners. Es wird nur qualitativ hochwertiger Traffic tatsächlich vergütet.

Education occurs most often in "real life" by becoming involved and learning the details as time progresses. Although there are several books on the topic, some so-called "how-to" or "silver bullet" books instruct readers to manipulate holes in the Google algorithm, which can quickly become out of date,[41] or suggest strategies no longer endorsed or permitted by advertisers.[42]


Die Abkürzung EPC steht für „Earnings per 100 Clicks“ und weist aus, wie viel Provision ein Werbetreibender (Advertiser) durchschnittlich für 100 Klicks an seine Websitebetreiber (Affiliates) ausschüttet. Die Begriffe „Pay per Click“ (PPC) und Cost per Click (CPC) werden dabei oft synonym verwendet, wobei eigentlich PPC das Verfahren als solches bezeichnet und CPC für den Preis pro einzelnem Klick steht. Alternative Abrechnungsmodelle sind „Cost per Order“ (CPO), „Cost per Action“ (CPA), „Cost per Lead“ (CPL) oder „Tausend-Kontakt-Preis“ (TKP).
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